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ShopSEO
Free tool

Free llms.txt generator for Shopify

Tell AI assistants what your store sells.

Free, no signup. Nothing is stored.

How to use it

Three steps, no account.

  1. 1

    Enter your store address

    Your own domain or your .myshopify.com address.

  2. 2

    Your catalog is read

    Collections, products and pages come from the store's public data, with prices in its currency.

  3. 3

    Paste it into your theme

    Add the llms.txt.liquid template in your theme's code editor, and check yourstore.com/llms.txt.

About the tool

What it checks

Enter your store's address and get an llms.txt written from your own collections, products and pages: a plain-language map that ChatGPT, Claude, Perplexity and other assistants can read. For Shopify stores it comes as an llms.txt.liquid template that keeps Shopify's own agent links.

ShopSEO checks this across your whole store and fixes it for you. AI assistant (MCP) in the app

  • Written from your real collections, products and pages
  • Prices and stock, in your store's currency
  • Keeps Shopify's agent and MCP links
  • A plain version for sites not on Shopify
Reading the results

What each number is telling you.

A report you cannot interpret is just a longer way of saying something is wrong.

  • The summary

    The name and one-line description at the top are what an assistant reads first. Make sure the description says what you sell, not a slogan.

  • Collections and products

    Each entry is a link with a short description, the format llms.txt uses so assistants can find the right page.

  • Optional links

    Links to the sitemap, Shopify's agent instructions and the store's MCP endpoint, so assistants that want more can find it.

Why it matters

The mechanism, not the platitude.

  • 01

    Shoppers ask AI now

    When someone asks an assistant for a merino beanie, it answers from what it can read. A clear llms.txt is a direct way to be read correctly.

  • 02

    The default says how, not what

    Shopify's default llms.txt explains how agents can shop a store. It does not say what the store sells or which pages matter.

  • 03

    Plain words travel

    Assistants read a short Markdown file faster and more reliably than a page full of scripts and menus.

Common findings

What this usually turns up, and the fix.

Four problems that account for most of what this tool reports on a Shopify store.

The finding

The description is a tagline

Why it happens

The store's meta description is a slogan rather than what it sells.

The fix

Edit the line under the name to say plainly what you sell and who for.

The finding

Seasonal collections listed

Why it happens

Sale and campaign collections are in the store's public list.

The fix

Delete them from the file before you paste it, and keep the evergreen ones.

The finding

No products found

Why it happens

The store has switched off its public product data, or is not on Shopify.

The fix

The file is built from the homepage instead; add your main products by hand.

Limits

What this will not tell you.

Every tool has a boundary. Knowing where this one ends is what keeps you from over-reading it.

  • llms.txt is a proposal that assistants may or may not read. It helps where it is used and costs nothing where it isn't.
  • It is a snapshot. Once you add it to your theme, it doesn't update itself when your catalog changes.
Questions

About this tool.

Something missing? Ask us.

Run this continuously instead.

Install ShopSEO free, run your first audit in under a minute, and roll back anything you do not like. No credit card, no theme edits, no lock-in.

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